For the Video type of creative, you have to set the following parameters:
Creative Name: Set a unique name for the creative to differentiate it from other creatives. For example, you can name it 'Video 300x250 Product1 2019'.
Creative – here you can upload a video file from your local storage, or set a 3rd party creative tag that calls a video from another source.
Below is the example of the 3-party tag:
Note: If the tag is correct, a preview of the video will appear in the upper right corner.
You can also add macros to the tag. Macros are built-in tracking variables that allow specifying additional parameters and details provided with a tag.
Note: Macros allow tracking information on the advertiser side. This information will not be available in reports on the DSP side.
To add macros, click the ‘Tag macro list’. You will see all available macros. Choose the parameters you need and add them to the tag manually.
Note: You can only use macros from the Tag macro list. Macro is case-sensitive.
Click to read more about macros.